Rapid Web Deployment – Delivering fully optimized website on a tight deadline
Centella Media
We launched Theatrum Bar & Food’s bilingual, SEO-optimized website under an extremely tight deadline, turning limited content into a fully functional, professional online presence that immediately attracted guests.
Introduction
Theatrum Bar & Food opened its doors in the summer of 2024, right in the middle of Split’s busy tourist season. They urgently needed a website to showcase their new restaurant and attract guests while the season was in full swing. Time was critical, and there was no room for delays. We presented our vision for the website, explained what we needed from their team, and immediately got to work.
The Challenge
The biggest challenge was the tight deadline combined with limited information. As a brand-new restaurant, Theatrum had very few materials available. We had to present their offer in an appealing and professional way, while also optimizing the site to rank in a fiercely competitive market. On top of that, we needed to set up tracking to ensure future campaigns could be guided by solid data.
Our Approach
We set a clear goal: launch a fully functional first version within days. Once the initial version was ready, we presented it to the restaurant manager and used their feedback to improve and expand the site. Within just a few more days, the final version was approved and launched.
Our process included:
- Designing and building a responsive website in record time
- Creating content in two languages, Croatian and English, to reach both locals and tourists
- Implementing SEO from the start to secure visibility in search results
- Setting up tracking tools to capture valuable visitor data
- Continuously improving the website as more materials became available
The Results
Theatrum’s website was delivered on time, fully functional, and free of errors. It immediately began serving its purpose: showcasing the restaurant’s offer to potential guests in a professional and user-friendly way.
With SEO optimization and proper tracking in place, the website achieved strong rankings for important keywords and became a reliable channel for attracting new customers.
This project proved that even under pressure and with limited resources, a fast and well-planned web deployment can deliver long-term results.
Website Preview
Below are images showing the final website design: